Our
Owners
J Craft is a unique brand that has evolved through a word of mouth, with one owner's appreciation and enthusiasm passing on to the next. Each owner becomes intimately passionate about the brand, considering himself a steward of the ideology.
Our owners demand excellence. They value simplicity. They know the feel of perfection and it is not just about looking good, it’s about being genuine. They appreciate the craftsmanship poured into every build, the mahogany finish, the bespoke details created just for them.
Our Owners
H.R.H. King Carl Gustaf XVI
J Craft is the proud builder of Polaris, the King of Sweden's choice of yachts.
J Craft began as a company with a commission to build a yacht for His Royal Highness, King Carl Gustaf XVI. The J Craft ‘Polaris’ was delivered in 1999 and remains in use today.
Our relationship to the Swedish Royal Family has continued ever since and King Carl Gustav XVI is one of J Craft’s greatest ambassadors today.
Our Owners
A select few
A natural lust for life exists around the brand, exhibited in our owners, our friends, and in our J Craft team.
Our owners appreciate the craftsmanship poured into every build, the mahogany finish, the bespoke details created in each case just for them.
To our owners quality must be inherent; style must have substance. It is about living in the moment, it’s about arriving in style…no matter where they go.
Frequently Asked Questions
What is the experience like for J Craft owners after purchase?
Ownership is relationship‑driven: personal handover, 7 day on‑water training, and direct access to the yard for life.
Is there a dedicated support service for J Craft owners?
Yes - factory technicians and certified partners in Monaco, St Tropez, Fort Lauderdale and Sag Harbour to name but a few.
Do owners receive any custom delivery or onboarding experience?
A week‑long familiarisation covers docking, systems and maintenance, tailored to your cruising grounds.
Are there community events or gatherings for J Craft owners?
Intimate cruises, dinners and preview days bring the owner group together several times a year.
How does J Craft maintain relationships with its owners over time?
Through regular check‑ins, priority upgrade offers and a concierge‑style approach that extends beyond boating.
Can owners upgrade or refit their boats through J Craft?
Yes - from teak refreshes to full IPS repowers, all using original parts and craftsmen.
Is there a resale service or secondary market assistance for owners?
Discreet brokerage is offered; most listings change hands privately within the owner community.